Sunday, January 24, 2016

January 2016 Update - The Importance of Reviews

I sincerely hope that everyone had a wonderful Christmas and a great start to the New Year. Despite all the busyness of the holiday season, I have managed to get some writing in. I can happily state that the latest installment in the James Maguire series is over 1/3 complete and I am currently brainstorming the next Alex Taylor one as well. 

The feedback coming in on the novella I wrote back in December: NYPD Cold Case - The Katherine White Murder, has been amazing and there will be more coming.

Creating stories is not what I consider work, as I enjoy the process very much, but I would be lying if I didn't say that it didn't require work. There is a tremendous amount of effort that goes into creating, organizing, editing, and polishing a manuscript, as my esteemed editor, and co-author, aka: my wife, Nancy Nelson, will attest to. The finished book that you read over a weekend takes hundreds of hours to physically produce. I think I can speak for all authors, especially #‎indieauthors, when I say that the greatest thing you can do for us, besides reading our books, is to review the book and then
recommend it to your friends and families.

Sometimes it feels as if authors are pleading for reviews and the truth is, we are. In the case of indie authors, like myself, we do it all, including the PR work. A legacy publishing house like Ballentine, Putnam or Little Brown, have amazing PR departments who can get an authors book onto the desk's of reviewers for USA Today, the NY Times, etc..... Indies, not so much. 

I can certainly tell you that I much rather prefer writing a new book, for you to read, then I do trying to market them. When it comes to writing, it is truly a labor of love. The majority of authors are lucky if they make enough money to pay for the electricity usage to run the computer they write on. They don't do it for fame or riches, although I don't think that any of us are actually opposed to that concept, but because they have a story to tell. At the end of the day that is who we are, storytellers. Only a small percentage of authors actually make a living from it and it is an even smaller group, like the Martin's, Patterson's and Clancy's, who actually become famous. Once again, it is the readers who decide that.

Author's require readers and, while we appreciate each and every one of you, we really depend on you to review our books. Amazon, which most of us use to publish our print and #‎kindle e-books through, have a very stringent set of analytics which they use to rate books. You can have the greatest book in the world, but without reviews the book will languish because Amazon only showcases / promotes books that have good review numbers.

So if you enjoy books by indie authors, show them some love and take the 2-3 minutes required to write a review.

As for me, it's time to get back to work.

Remember to also follow me on #‎twitter @Andrew_G_Nelson where I tweet about some other great indie authors as well.